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Wie funktioniert er? Wie verwendet man ihn? Welche Tools sollte man w\u00e4hlen? Wir erkl\u00e4ren dir alles, was du wissen musst.","_yoast_wpseo_title":"Webhook: Wir erkl\u00e4ren es dir!","contenu_de_larticle":"Webhook... Wir alle haben dieses Wort schon einmal geh\u00f6rt, ohne wirklich zu wissen, was sich dahinter verbirgt.\u00a0Aber der Webhook ist die Grundlage der Automatisierung. Dank ihm erh\u00e4ltst du zum Beispiel eine Nachricht in Slack, wenn neue Interessent:innen das Formular auf deiner Website ausf\u00fcllen.\r\n\r\nIn diesem Artikel erkl\u00e4ren wir dir konkret, wie es funktioniert und teilen einige Beispiele mit dir. Los geht's!\r\n\r\n\u200d\r\n<h2>Was ist ein Webhook?<\/h2>\r\n<h3>Die offizielle Definition<\/h3>\r\nBeginnen wir mit einer etwas offizielleren Definition:\r\n<blockquote>Ein Webhook - auch bekannt als \"Reverse API\" - ist ein Werkzeug, das es einer Anwendung erm\u00f6glicht, in Echtzeit Benachrichtigungen \u00fcber ein bestimmtes Ereignis an eine andere Anwendung zu senden.<\/blockquote>\r\n\u200d\r\n<h3>Wie funktioniert das konkret?<\/h3>\r\nWebhooks verwenden die HTTP-R\u00fcckruftechnologie, um ausgew\u00e4hlte Daten abzurufen und zu speichern. Webhooks sind automatisierte Nachrichten, die von Anwendungen gesendet werden, wenn ein vordefiniertes Ereignis eintritt. Sie werden an eine eindeutige URL gesendet, die mit der Telefonnummer der Zielanwendung verglichen werden kann, wo sie gespeichert oder verwendet werden, um eine Aktion auszul\u00f6sen.\r\n\r\nHier sind einige Beispiele f\u00fcr Webhooks:\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>Ein:e Kund:in kauft ein Produkt auf deiner Website und es wird automatisch eine Rechnung erstellt.<\/li>\r\n \t<li>Ein neuer Kontakt wird in deinem CRM erfasst und du erh\u00e4ltst eine Slack-Benachrichtigung.<\/li>\r\n \t<li>Du hebst Geld ab, und dein Online-Konto wird aktualisiert.\u200d<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n&nbsp;\r\n\r\n&nbsp;\r\n<h2>Webhook vs. Poll: Was ist der Unterschied?<\/h2>\r\nWebhooks - oder \" Polls \" - werden oft mit den soeben besprochenen Webhooks verglichen. Tats\u00e4chlich handelt es sich um zwei Arten des Informationsaustausches, die jedoch nach einem anderen Prinzip funktionieren.\r\n\r\nPolling beinhaltet kontinuierliche Abfragen, w\u00e4hrend ein Webhook durch ein Ereignis ausgel\u00f6st wird, wie in der folgenden Abbildung dargestellt.\r\n\r\nUm ein einfaches Beispiel zu geben, ist dies der Unterschied zwischen dem st\u00e4ndigen Aktualisieren des E-Mail-Postfachs, um neue Nachrichten zu sehen (Polling), und der Benachrichtigung beim Eingang einer neuen E-Mail (Webhook).\r\n\r\nLetzteres ist effizienter, denn anstatt eine Anwendung st\u00e4ndig zu fragen, ob sich etwas ge\u00e4ndert hat, meldet der Webhook die \u00c4nderung und l\u00f6st automatisch eine Antwort aus, wenn sie eintrifft.\r\n\r\nF\u00fcr diejenigen, die mit Zapier vertraut sind, ist der Ausl\u00f6ser - oder Trigger - normalerweise ein Webhook, w\u00e4hrend die Aufgaben - oder Tasks - klassische API-Anfragen sind.\r\n\r\n&nbsp;\r\n<h2>Warum sollte man Webhooks verwenden?<\/h2>\r\nWarum sollte man Webhooks verwenden?\r\n\r\nStell dir vor, du leitest eine Bildungseinrichtung. Jedes Mal, wenn sich ein neuer Student anmeldet, musst du seine Daten manuell in das CRM eingeben, einen personalisierten Vertrag erstellen und ihm eine Best\u00e4tigungs-E-Mail schicken.\r\n\r\nJe mehr deine Institution w\u00e4chst (wie Emil), desto mehr Personen musst du manuell registrieren und desto mehr Kaffee brauchst du!\r\n\r\nMit einem Webhook kannst du diese drei Aktionen automatisieren:\r\n<ul>\r\n \t<li style=\"list-style-type: none;\">\r\n<ul>\r\n \t<li>Formularabsendung \u2192 Anmeldung im CRM<\/li>\r\n \t<li>Anmeldung im CRM \u2192 Automatische Vertragsstellung<\/li>\r\n \t<li>Vertrag erstellt \u2192 Versand einer Best\u00e4tigungs-E-Mail<\/li>\r\n<\/ul>\r\n<\/li>\r\n<\/ul>\r\n&nbsp;\r\n<h2><\/h2>\r\n<h2>Welche Tools solltest du verwenden?<\/h2>\r\nEinige Webhooks werden dir nativ von den Tools angeboten, die du verwendest, wie bei Stripe, SendinBlue, Hubspot usw.\r\n\r\nIn einigen F\u00e4llen musst du m\u00f6glicherweise Tools wie Zapier oder n8n, seine Open-Source-Alternative, verwenden.\r\n\r\nBei Zapier musst du nicht einmal programmieren k\u00f6nnen: Du erstellst einfach einen Workflow - einen sogenannten Zap mit einem Ausl\u00f6ser - einem Trigger, und w\u00e4hlst dann die Aktionen aus, die du basierend auf diesem Trigger einrichten m\u00f6chtest.\r\n\r\nAbschlie\u00dfend sind Webhooks immer beliebter geworden: Die Suchanfragen f\u00fcr das Wort \"Webhook\" bei Google haben sich in nur 3 Jahren verdreifacht! Sie machen dich nicht nur produktiver, sondern erm\u00f6glichen es dir auch, deine Kommunikation zu personalisieren.\r\n\r\n&nbsp;\r\n\r\n<hr \/>\r\n\r\nDu hast Interesse an Daten und an der Erstellung automatisierter Workflows? In unserem <a href=\"https:\/\/www.lewagon.com\/de\/data-science-course\">Data Analytics Bootcamp<\/a> lernst du APIs zu verwenden und Webhooks zu implementieren sowie automatisierte Workflows zu erstellen.","_contenu_de_larticle":"field_6412588b55814","titre_de_la_banniere":"","_titre_de_la_banniere":"field_6422eb732c237","paragraphe_de_la_banniere":"","_paragraphe_de_la_banniere":"field_6422ed834a968","intitule_du_bouton_de_la_banniere":"","_intitule_du_bouton_de_la_banniere":"field_6422ed934a969","lien_du_bouton_de_la_banniere":null,"_lien_du_bouton_de_la_banniere":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Webhook: Wir erkl\u00e4ren es dir!<\/title>\n<meta name=\"description\" content=\"Was ist ein Webhook? Wie funktioniert er? Wie verwendet man ihn? Welche Tools sollte man w\u00e4hlen? 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