{"id":219122,"date":"2020-11-09T00:00:00","date_gmt":"2020-11-08T23:00:00","guid":{"rendered":"https:\/\/blog.lewagon.com\/non-classifiee\/edouard-et-louis-cursus-jumeles-et-promesses-davenir-dans-la-growth\/"},"modified":"2020-11-09T00:00:00","modified_gmt":"2020-11-08T23:00:00","slug":"edouard-et-louis-cursus-jumeles-et-promesses-davenir-dans-la-growth","status":"publish","type":"post","link":"https:\/\/blog.lewagon.com\/fr\/graduate-stories\/edouard-et-louis-cursus-jumeles-et-promesses-davenir-dans-la-growth\/","title":{"rendered":"Edouard et Louis : cursus jumel\u00e9s et promesses d\u2019avenir dans la Growth"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

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passionn\u00e9s par l\u2019esprit startup et l\u2019entrepreneuriat, Edouard et Louis ont rejoint le Batch #276 \u00e0 Bordeaux pendant leur ann\u00e9e de c\u00e9sure de Master d\u2019\u00e9cole de commerce. Leur ambition ? Associer comp\u00e9tences business et techniques pour se sp\u00e9cialiser en growth marketing.","_yoast_wpseo_title":"Edouard et Louis : cursus jumel\u00e9s et promesses d\u2019avenir dans la Growth | Le Wagon","contenu_de_larticle":"

Parlez-nous de votre background ! Quel \u00e9tait votre parcours avant le Wagon ?<\/strong><\/h2>

<\/div>
Louis<\/strong> : Au niveau de notre background acad\u00e9mique, on a tous les deux fait un IUT GEA (Gestion des Entreprises et des Administrations) dans deux villes diff\u00e9rentes. Apr\u00e8s \u00e7a, on avait tous les deux envie de venir \u00e0 Bordeaux, et de faire une \u00e9cole de commerce ensemble. On a choisi de faire un master parcours \u00abbusiness connect\u00e9\u00bb \u00e0 Kedge. <\/div>

<\/div>
Edouard<\/strong> : Professionnellement, \u00e0 la base on avait un profil de sales \u00ab full stack <\/a>\u00bb, de la cr\u00e9ation de listes de prospects jusqu\u2019au closing. Pendant notre ann\u00e9e de c\u00e9sure de master, on est parti vivre \u00e0 Bali. L\u00e0-bas, on travaillait tous les deux en tant que freelance pour Kymono<\/a>. C\u2019est l\u00e0 qu\u2019on a postul\u00e9 au Wagon.

<\/div>

Vous avez donc d\u00e9cid\u00e9 de faire ensemble la formation du Wagon apr\u00e8s vos \u00e9tudes alors que vous \u00e9tiez \u00e0 Bali sous les cocotiers. Qu\u2019est ce qui vous a amen\u00e9 \u00e0 faire ce choix ?<\/strong><\/h2>

<\/div>
Louis<\/strong> : Quand on \u00e9tait \u00e0 l\u2019IUT, on a commenc\u00e9 \u00e0 s\u2019int\u00e9resser au milieu de l\u2019entrepreneuriat, de la tech et des startups. On a regard\u00e9 beaucoup de vid\u00e9os de The Family<\/a> et de Y Combinator<\/a>.<\/div>
Un jour on est tomb\u00e9 sur un talk de J\u00e9r\u00e9my Goillot au Wagon - qui aujourd\u2019hui est mon manager - o\u00f9 il expliquait comment il automatisait la g\u00e9n\u00e9ration de lead chez Spendesk<\/a>, pour faire gagner du temps aux \u00e9quipes commerciales. C\u2019est comme \u00e7a qu\u2019on a connu le Wagon. \u00c7a nous a fait un d\u00e9clic puisque en tant que sales, ce qu\u2019on pr\u00e9f\u00e9rait c\u2019\u00e9tait l\u2019avant-vente\u2026 Tout \u00e7a nous a men\u00e9 \u00e0 la Growth.

Edouard<\/strong> : On s\u2019est demand\u00e9 o\u00f9 on voulait \u00eatre dans 2 ans et comment faire pour y arriver. On a regard\u00e9 des profils LinkedIn pour en savoir plus sur les parcours qui nous inspiraient, et beaucoup avaient fait le Wagon. On s\u2019est dit qu\u2019il fallait qu\u2019on le fasse nous aussi ! <\/div>
Pendant notre 1\u00e8re ann\u00e9e \u00e0 Kedge, on a assist\u00e9 \u00e0 un cours de Bertrand, le Driver du Wagon Bordeaux, qui nous a vraiment plu. A la fin du cours, on lui a expliqu\u00e9 qu\u2019on \u00e9tait int\u00e9ress\u00e9 par la formation. Une fois \u00e0 Bali on a mis de l\u2019argent de c\u00f4t\u00e9 et on a d\u00e9cid\u00e9 de le recontacter pour s\u2019inscrire \u00e0 la formation D\u00e9veloppeur Web<\/a>.<\/div>

<\/div>

Que retenez-vous de votre passage par le Wagon par le Boot Camp ?<\/strong><\/h2>

<\/div>
Louis<\/strong> : Quand on a fait Le Wagon, on savait qu\u2019on ne voulait pas devenir d\u00e9veloppeurs. En plus des comp\u00e9tences techniques on cherchait un \u00e9tat d\u2019esprit.<\/div>
Le Wagon va beaucoup plus loin que l\u2019apprentissage d\u2019un langage ; \u00e7a nous apprend \u00e0 trouver des informations, \u00e0 \u00eatre plus autonomes et \u00e0 prendre confiance en nous. 

<\/div>
\"Au final, on a \u00ab appris \u00e0 apprendre \u00bb.\"<\/blockquote>

<\/div>
Edouard<\/strong> : Dans le milieu de l\u2019entrepreneuriat, le background acad\u00e9mique n\u2019est pas super important, c\u2019est l\u2019exp\u00e9rience qui prime.
Ce qui est valorisant pendant cette formation, c\u2019est que tu apprends vite et surtout c\u2019est du concret. Chaque jour on te donne une le\u00e7on et tu la mets en pratique. Du coup, tu vois tes progr\u00e8s au quotidien. C\u2019est un peu comme une alternance.<\/div>

<\/div>
Louis<\/strong> : Il y a des cours, mais aussi beaucoup de travail en autonomie, ou en bin\u00f4me avec des promos qui sont soud\u00e9es. Tu codes avec des gens qui viennent de tous les horizons, que tu n\u2019aurais pas connu ailleurs. C\u2019est tr\u00e8s formateur !<\/div>

<\/div>
Edouard<\/strong> : Il y\u2019a un esprit de famille, d\u2019entraide, avec une ambiance communautaire. Louis et moi, on \u00e9volue dans un m\u00e9tier nouveau, o\u00f9 tu te formes par toi m\u00eame. On fait beaucoup de calls avec nos pairs, et quand tu \u00e9changes avec quelqu\u2019un qui a fait le Wagon \u00e7a ajoute un lien. On est rest\u00e9 en contact avec les gens de notre batch qui sont devenus des potes alors que sans le Bootcamp, on aurait eu peu de chance de les rencontrer. <\/div>

<\/div>
Louis<\/strong> <\/em>: M\u00eame s\u2019il y a des diff\u00e9rences d\u2019\u00e2ge et de parcours, ce qu\u2019on a aussi aim\u00e9 c\u2019est la diversit\u00e9 des profils et l\u2019entraide entre les \u00e9l\u00e8ves. 

<\/div>

Aujourd\u2019hui, vos carri\u00e8res se sont orient\u00e9es vers le Growth Marketing. En quoi votre formation en dev web rend votre expertise plus compl\u00e8te ?<\/strong> <\/h2>

Edouard<\/strong> : Coder \u00e7a nous a apport\u00e9 de la flexibilit\u00e9 et nous a amen\u00e9 \u00e0 trouver des outils utiles pour la growth. \u00c7a nous a permis de gagner du temps sur les missions de prospections qui \u00e9taient tr\u00e8s chronophages.<\/div>

Louis<\/strong> : On avait aussi un enjeu de communication: puisqu\u2019on travaillait avec des d\u00e9veloppeurs, il fallait qu\u2019on puisse les comprendre.

Edouard<\/strong> : Et puis, les comp\u00e9tences en d\u00e9veloppement web sont importantes pour monter une entreprise, et c\u2019est ce qu\u2019on aimerait faire un jour. 

<\/div>
\"Le codage ouvre des portes, \u00e7a permet d'aborder les choses d\u2019une autre mani\u00e8re.\"<\/blockquote>

<\/div>
Louis<\/strong> : Sans le Wagon, \u00e7a aurait \u00e9t\u00e9 compliqu\u00e9 d\u2019int\u00e9grer la team Growth de Spendesk. Sans dipl\u00f4me d'ing\u00e9nieur, mais avec un profil plus business, le bootcamp est indispensable car les \u00e9quipes ont une ADN tr\u00e8s tech. La formation au Wagon \u00e9tait un passage oblig\u00e9.<\/div>

<\/div>
Edouard<\/strong> : De mon c\u00f4t\u00e9, j\u2019\u00e9volue dans une plus petite structure : chez Spendesk, il sont 220. A Upflow<\/a>, o\u00f9 je suis\u2026 nous sommes 15 dans l\u2019\u00e9quipe. Dans ce contexte, la dynamique est diff\u00e9rente. Il faut \u00eatre \u00ab builder \u00bb, savoir cr\u00e9\u00e9, \u00eatre curieux\u2026 Le Wagon m\u2019a vraiment aid\u00e9 \u00e0 avoir ce \u00ab mind set \u00bb. La technique qu\u2019on a pu acqu\u00e9rir nous am\u00e8ne de la croissance, et donc des nouveaux clients.<\/div>

<\/div>

Qu\u2019avez vous envie de dire aux \u00e9tudiants qui pensent rejoindre le Wagon, mais n\u2019osent pas encore se lancer ?<\/strong><\/h2>

<\/div>
Louis<\/strong> : Il ne faut pas h\u00e9siter \u00e0 se renseigner, \u00e0 \u00eatre curieux. Se renseigner sur les m\u00e9tiers en allant voir sur Linkedin.

Edouard<\/strong> : C\u2019est ce qu\u2019on a fait, on a demand\u00e9 beaucoup de retour d\u2019exp\u00e9rience d\u2019alumni avant de se lancer. Le Wagon c\u2019est une vraie communaut\u00e9, il y a un esprit de famille. On s\u2019entraide avant, pendant et apr\u00e8s la formation.

<\/div>
Louis<\/strong> : On conseille aussi aux futurs \u00e9tudiants du Wagon d\u2019avoir une id\u00e9e, une trajectoire, un projet. Savoir ce qu\u2019on veut faire apr\u00e8s, \u00e7a motive et \u00e7a aide vraiment. <\/div>

<\/div>

C\u2019est une invitation \u00e0 vous \u00e9crire pour vous demander votre avis ? <\/strong><\/h2>
 
Edouard<\/strong> : On est ouverts !

Louis<\/strong> : Si on peut aider, avec plaisir.

Vous savez ce qu'il vous reste \u00e0 faire ! Retrouvez le parcours de Edouard<\/a> et de Louis<\/a> sur LinkedIn pour \u00e9changer avec eux sur l'exp\u00e9rience Wagon ! <\/div>

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