Alumni Story: Getting into Amazon Tokyo in only three years
This article is part of a “what have they become” series: we sit down with...
GA4 (Google Analytics 4) is the latest version of Google’s analytics platform, designed to track and measure website and app performance across devices and platforms.
GA4 replaces Universal Analytics and offers advanced tracking features, such as event-based data collection, improved cross-platform reporting, and deeper machine learning-powered insights. It’s widely used in digital marketing to optimize website and app performance.
A marketer uses GA4 to track how users interact with an e-commerce site, including viewing product pages, adding items to the cart, and completing purchases, to optimize the site’s sales funnel.

This article is part of a “what have they become” series: we sit down with...

L’article Aron’s Journey From Music to Code: How Creative Skills Translate to Tech Success est...

Le Wagon Canada is launching a new Tech & AI Fluency Scholarship Program to support...