How to upskill in tech without quitting your job: Le Wagon Canada’s part-time bootcamp
You want to move into data, AI, or tech — or deepen the skills you...
GA4 (Google Analytics 4) is the latest version of Google’s analytics platform, designed to track and measure website and app performance across devices and platforms.
GA4 replaces Universal Analytics and offers advanced tracking features, such as event-based data collection, improved cross-platform reporting, and deeper machine learning-powered insights. It’s widely used in digital marketing to optimize website and app performance.
A marketer uses GA4 to track how users interact with an e-commerce site, including viewing product pages, adding items to the cart, and completing purchases, to optimize the site’s sales funnel.
You want to move into data, AI, or tech — or deepen the skills you...
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